Hi! I'm Sarah.
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I'm a Mayo Clinic and National Board Certified Health Coach, author, speaker, and Forbes columnist.
I help nonconformists learn how to make healthy decisions on their own terms. If you’re not a fan of rule-following, you’re in the right place!
How do you like to travel?



Chart your own path.
If you prefer to figure things out on your own, here, you'll find an interactive roadmap to clarify what quality of life means for you, where to begin, and how to continue. My newest book, The Habit Trip, is the starting point. It's a playful, Shel Silverstein-inspired storybook that teaches the science of behavior change through a fill-in-the-blank journey.
If you're trying to get your balance somewhere between the voting booth, the trails, and your couch, you'll find a safety net in Physical Disobedience.
SOLO
Navigate your next steps with me.
You've tried a "plan" or two that didn't work—or maybe all the plans. They likely didn't work because there's no one-size-fits-all "formula" for well-being. "Self-care" can only be defined by you, and guilt doesn't belong anywhere in that equation.
As a health coach, my job is to help you meet your unique needs with reinforcements. Most of the time, the answer isn't about controlling yourself. It's about relief, freedom, and pleasure.
GUIDED


Forbes





triathlete
A SELF-DIRECTED APPROACH TO POSITIVE CHANGE

The most effective behavioral changes are rooted in kindness and respect for our bodies rather than control or manipulation.
Your body isn’t the enemy! It’s the most valuable source of information you have.



I’ve spent nearly twenty years helping people figure out what they need to support their health and productivity—and how to follow through to meet those needs.
If you're frustrated with conventional advice on how to take care of yourself that never seems to help, welcome! You get to choose your own path here.
Your challenges, your solutions, your way.
Always.
How It Works
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STEP 1: Select the support you need.
Whether you choose the Solo or Guided path — or you’re part of a group that wants a different approach to health — I’ll help you figure out what you need and how to get there. You will NEVER get a hard sell from me. My goal is to make myself irrelevant, to get you to a place where this whole conversation is behind you. You simply don't have to think about it any more.
STEP 2: Choose your path:
I LIKE TO FLY SOLO
This path requires self-reflection and a spirit of exploration. You'll get access to the tools you need to change frustrating habits on your own—and how to adapt them whenever, however you like.
I WANT A PRIVATE GUIDE
You are sick of trying to "control" yourself. You want to enjoy food and take care of yourself, as needed—without all the rules. Schedule a free 20-minute consultation, so we can see if we are a match.
MY GROUP NEEDS A BOOST
Your people are stressed out, overwhelmed, and struggling to make time for the benefits you offer. My workshops and keynotes reorient the way they understand and utilize preventative, healthy habits.


Get Chapter 1 of The Habit Trip for free!
Sign up for Microdosing Wellness, a newsletter with evidence-based questions and answers to help you feel healthier and less stressed out, twice a month.
Plus, get Chapter 1 of The Habit Trip for free!

What Others Are Saying
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The Habit Trip is a joy. Imagine if childhood stories and behavior science got together to give us lessons on how to change.
DANIEL PINK
New York Times Bestselling Author of DRIVE and WHEN
Sarah Hays Coomer will heal many broken spirits and burdened bodies... The approach to healthy living and weight loss is practical, holistic, and accessible to anyone.
EMILY SALIERS
Indigo Girls
If you've ever wanted the process of change to feel more playful, joyful, and rooted in self-trust—not self-criticism—The Habit Trip will show you the way.
KELLY McGONIGAL
Author of The Willpower Instinct and The Joy of Movement
Sarah addresses not only nutrition and exercise obstacles but gives you a forum to work on root causes of self-sabotage and what's holding you back from success.
KATRINA KENT
Vice President of Events
Liberty Mutual
Coomer's insight is startling, and her approach is gentle but effective.
NIKKI REED
Designer, Bayou with Love
Actor - Twilight, Thirteen
Working with Sarah has been liberating and transformational. Her encouragement, wisdom, and genuine compassion have been life-changing. I’m forever grateful to have found her.